Performance Marketing Manager - Web

Vienna - Full-time

The Journi website has taken off like a rocket in the past 18 months, and we’re looking for someone smart and ambitious to help turbo-charge its growth from our Vienna office. If you’re experienced and knowledgeable about SEA and other web marketing topics, then read on!

➤ WHAT YOU’LL DO

Context

• Our website is becoming an increasingly important customer acquisition channel for us to sell printed photo products, and we need help to scale it further

• Focusing on Google Ads for e-commerce, and keeping a healthy ROAS in mind, you’ll foster growth in brand new markets and help take existing markets to the next level

• Combine with our marketing, web, and product teams to ensure growth while keeping customer acquisition costs at a healthy, sustainable level.

• Work full-time (38.5 h/w) within a passionate, motivated, and international team where English is the working language.

Performance Marketing on Web 

• Develop a deep understanding of our web customers and their needs, and transform this knowledge into powerful ad campaigns that generate purchases.

• Research, create, manage, and experiment with ad campaigns, monitoring performance to reach monthly budget targets at a defined ROAS

• The primary focus, at least initially, will be on building up markets through SEA and Youtube, with scope for further channels once these are established.

Reporting & Ownership

• Take responsibility for reaching Customer Acquisition revenue goals together with your team and manage a 5-6 digit monthly budget depending on seasonalities.

• Own your KPIs and report these to the Web Marketing Lead using dashboards that monitor campaign performance and make suggestions for improvements accordingly

➤ YOUR BAG OF TRICKS (MUST HAVES)

• 1 year track record of meeting ROAS goals in performance marketing for web 

• Familiarity and experience with Google Search Ads (other channels and platforms are a bonus)

• An understanding of key metrics such as ROAS, CR, search impr. share, etc,. and comfort with budget goals and responsibilities

• You are:

  • detail-oriented, constantly questioning the status quo, and known as a self-starter who initiates new ideas and processes where needed

  • an analytical thinker and doer who is driven by numbers and performance

  • able to prioritise workloads, work efficiently, and meet critical deadlines

  • someone who thrives in fast-moving and high growth environments

  • a fast learner with common sense

➤ NICE TO HAVE (BUT NOT REQUIRED!)

• Experience in an e-commerce or startup environment

• Experience with Youtube ads, Facebook Ads Manager, Microsoft Ads Manager, Google Merchant Center, Microsoft Excel, Google Analytics, and Google Tag Manager

• Experience of other paid acquisition channels for websites

• Experience with SEO

• Familiarity with LookerStudio

• Proficiency in Italian or Polish in particular (although languages in general are a plus)

• Demonstrable success in English-speaking markets 

➤ WHAT WE OFFER!

A happy team makes for a happy workplace. We wouldn’t be able to do what we are doing without our team and that’s why we offer:

• A fair annual gross salary in accordance with the Collective Agreement, ranging from €36,400 to €50,400. Our final offer depends on your experience and qualifications amongst other factors.

• A bunch of awesome social benefits (incl. public transport card, health insurance, pension fund, German classes and access to premium language learning app)

• Daily lunch vouchers worth €5,50 per day which you can use in more than 1000+ restaurants in Vienna and our downstairs cantina.

• Fully functional kitchen in our office with access to healthy and organic foods (cornflakes, fresh fruit, yoghurt, Italian portafilter coffee and a huge range of teas)

• 25 vacation days per year plus get up to 5 extra holidays per year (1 extra day for each additional working anniversary at Journi)

• Team activities - annual team trip, get-togethers and digital events

• €2,000 personal development budget per employee per year

• Work in a fun, bright and award-winning office - built by the Journi Team! Including ping-pong and foosball to blow off steam

• High-end computer (Mac) set-up and tools that will make you enjoy getting your work done

• Flexible working hours (with core hours: 10am-4pm Mo-Th; and 10am-2pm on Fr) 

• Hybrid working model with 40% home office days

• Relocation and visa support for non-EU citizens: ONLY with finished Computer Science degree

• Be part of a team of highly motivated and like-minded individuals who you can learn from and want to learn from you too!